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Production process

Our animation studio focuses on the small details of producing traditional animation by hand, such as allocating a budget for production, marketing, and distribution in order to develop an effective plan to use as working concepts and identify areas for improvement and excellence. 

Planning is an important stage because it allows us to see every detail before the lead hits the paper. How do we approach this story? The ringfencing of our production and marketing budgets: how will we present marketing to audiences? 

Production begins with stories, concepts, and backgrounds to give us a sense of how the world will be portrayed. We often interpret our story as a storyboard, which is our screenplay, so that we can see feelings and emotions that lead to performances previously only seen in traditional animation. From there, we draw each frame and digitally scan it for the post. We focus on various software to improve our flow and speed, which reduces massive time constraints and budget overruns. The final stages involve bringing in the music score and footage and combining them into a cohesive final cut.

Find out how we handle marketing and distribution here.

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